Story
An adorable sterling silver pendant from the 1930s shows an early form of advertising from the English dairy products company of Cow & Gate. Named the “Smiler”, the little sweetie sometimes was shown wearing a crown with the slogan “The Food of Royal Babies”.
Here the “Smiler” is appointed with “The Cow & Gate Baby Brings Health & Happiness” on the back of the charm. Hollow sterling silver, the pendant has fine three-dimensional details and is in excellent condition.
Chain shown for illustration purposes. Ask about our silver chains.